I build companies from zero. And I genuinely enjoy the messy part.
I've spent the last 8 years launching ventures, building products, breaking things, learning, and trying again. Three became real businesses: Shark Lab, sold to Yellow Berry in 2022; Intimite, where I made my exit in 2024; and Budo, still growing.
At Connectly, I built Brazil from zero and grew ARR by 947% since September 2022. Before that, I grew Shark Lab's revenue by 400% in 2020 and 250% in 2021.
I love turning people's pains into ideas, ideas into products, and products into businesses that help the world live better. I move comfortably between strategy, technology, customers, and execution.
For the last few years, I've been helping build middleware AI platforms from zero (Connectly, Budo, Yalo, Lascivia) that help companies be more efficient. Now, I want to point that machine at something bigger.
In Mission 3, we're going to build technology that helps disrupt environmental crime, not another dashboard, but real infrastructure that makes governments, investigators, and local organizations more capable of protecting nature. That means a connective layer across institutions that have never shared infrastructure before, which is exactly what I've spent my career building.
I know this cause is real and what is at stake. In the last year, I've lived through an earthquake in Colombia, a volcanic evacuation in Guatemala and floods in southern Brazil. After seeing that up close, I decided to be part of the movement to solve it, and Mission 3 is exactly where I want to do it.
Joined with no operation or customers in the region. Built Brazil from scratch, then expanded across LATAM, EMEA and Indonesia, covering GTM, commercial processes, pricing, team, and expansion strategy.
Led Brazil expansion strategy and enterprise account growth across Nestlé, Unilever, PepsiCo, and DASA, leading a team of 3. Improved customer retention by 179% in Q2 2022.
Built the full ABM motion for Coca-Cola, Renner and Ambev. 157% of quota (Q2 2021).
CRO programs for Rock Content (+150% conversion), Samba Tech (+70% conversion), and RS1 (+63% e-commerce revenue).
Management platform for jiu-jitsu and martial-arts academies. Built from concept to first paying customers with a small dev team, alongside my full-time work.
Co-founded an intimate-wellness e-commerce business and Lascivia, its AI vertical for women's self-knowledge. Led business strategy, China imports, and supply-chain operations, leading a team of 6. Exited the business in 2024; it still runs today.
Ran the agency from zero, leading commercial and growth strategy for clients across ABM, paid media, SEO, and influencer marketing. Built the team and delivery process, growing to 11 people. Grew revenue by 400% in 2020 and 250% in 2021. Sold to Yellow Berry in 2022.